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Top 5 ways to improve your conversion rate
Let’s get started! You’ve hit a roadblock, a plateau they say. You, as a responsible business owner, toil through all the possible options that you could employ to break that plateau. What can you do? More marketing? Too costly… New product line? Perhaps, yet that may take a while to reap the benefits from.…
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Increase your sales during Valentine’s Day
Valentine’s Day is right around the corner and may be a great way for small businesses to boost their sales and acquire new customers. Valentine’s Day is one of the most popular and consumer-driven holiday of the year. Small businesses that sell flowers, chocolates, candy and jewelry sell more during Valentine’s Day than any…
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Meet designer Justine Brooks
What sparked your passion for jewelry design and where do you draw your inspiration from? “In 2005 I had my first hands-on experience with metal when studying traditional jewelry techniques in India, based in a small Himalayan town called Manali. I first started my art degree majoring in ceramics, but slowly made the transition to…
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How to Price Your Etsy Products
Are your prices driving your customers away? Are they overpriced or are they too low? Pricing your products on Etsy can become quite a tricky process. This process is a prevalent problem for all different types of shops on Etsy. You want your products to be taken seriously, to not be considered ‘cheap’, yet…
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Converting First-Time Visitors
Converting first-time visitors can be a confusing process and simply relying on your market niche and the quality of your products is a definite start. But is there more you can do from a business-oriented standpoint to convert these first-time visitors into consistent buyers? General incentives or discounts have always assisted brands in convincing customers…
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Motivational Tips – Invest in yourself, dream big and success will follow.
The holiday seasons are a great time to establish your identity in the market as customers are always looking for innovative and unique designs. Here at Now In Store it is of the utmost importance to assist you in every step of this process for both established artists and those still looking to solidify their…
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Artist in the spotlight: Brazen Design
*A bit about yourself When did you first realize you were passionate about art & crafts? As a young girl it became apparent to my family that I had the innate aptitude for drawing so my grandmother mentored that ability and enrolled me in numerous classes at the Edmonton Art Gallery where I was eventually…
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Make your products stand out during the holiday season.
Christmas may be the busiest time for businesses, but this does not mean that at the end of the holidays everyone comes out a winner. This is why small brands need to look for different and innovative ways to put their name out there and compete with the bigger brands. Here are five tips to…
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Designer in the spotlight: Bessie from Terra Moda
What inspired you to start Terra Moda? Inspiration came through travelling and visiting museums and countrysides and when we wanted to wear something that we couldn’t find in stores. We started creating pieces using natural and organic material, colourful stones and vintage elements. We see the pieces we create as something intimate and as wearable…