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WWIN – Womenswear in Nevada 2018
NEW OPENING DAY FASHION SHOW KICKS OFF AUGUST 13-16, 2018 WWIN SHOW IN STYLE High Energy Fashion Show Joins Monday’s Popular Wine & Cheese Reception, Extended Show Hours LAS VEGAS (April 25, 2018) – Apparel retailers will have the opportunity to preview the latest designs, in action, during the new August 2018 Womenswear In Nevada (WWIN)…
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How To Run a Successful Marketing Strategy For Christmas
This guide sheds light on the things you need to be doing in order to run a successful marketing strategy for Christmas. Christmas person or not, you’ve got to admit, the holidays are a special time unlike any other. The holiday spirit makes everything seem so surreal to an almost palpable level, with a certain…
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Health & Beauty Catalogs: Feature Friday October 6th 2017 Edition
Natural products designed to boost Health & Beauty Beauty is in the eyes of the beholder, but it doesn’t mean that you shouldn’t take care of your body. Today we will showcase two businesses dedicated specialized in providing amazing natural products for your skin. Nowadays, the revival of ancient recipes is trending. What attracts consumers towards…
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Part 1/2: How to Promote Products Successfully on Social Media
This is the first half of a two-part series that aims to walk you through the easy but not-as-straightforward path to promoting your fashion business on social media networks. This first section will serve as the lede, letting you in on what you need to know before taking that social plunge. Get a pen and…
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Everything You Need to Know about Printing Catalogs
It is an open secret that catalogs can be very effective ways to sell things to your customers – whatever “things’ might imply in your case. If you are a business owner and are searching for a good avenue to promote your offering, try using a product catalog sometime. This is a very effective marketing…
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How to Trademark Your Clothing Brand: Trademarking in Europe vs the United States
Your brand is one of your most valuable assets, no question about it. For this reason, you need to safeguard its integrity, and one of the best ways to do that is by registering it as a trademark. Perhaps in no other industry is trademarking a brand such a big deal as in the fashion…
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Build your LinkedIn presence
Guide : LinkedIn presence LinkedIn is the most used social network for professionals, which you are. Often underestimated, LinkedIn can lead to some sales if you manage it properly. The platforms offers you two types of profiles: A personal profile: You probably already have a personal profile and some connections on LinkedIn, it’s what LinkedIn what…
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Johnny Russo Interview
[1] Explain to us the need for online merchandising There’s a need. Everyone knows there is a need for it. Especially for the brick and mortar world, that is the world I come in. You have all this stuff that might not sell well on the web, but you just put them on there anyways.…
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Why your product image isn’t compelling users to buy
As a small business selling online, the quality of your product images makes the single most significant impact on the buyer’s decision. Does the product look beautiful? Are there visible flaws on your vintage items? Does the item itself have slight design detailing that makes it unique? Your customers do not know what they cannot…
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Category: General
General selling tips.