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How to Write Good Product Descriptions
A picture is worth a thousand words, they say. But if you need the thousand words to make sense, adding text to the picture helps reveal the intended message. We can get away with it on our side-gig photography blog where “Less is more” seems to be the recurring theme. What first comes to…
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FOB Shipping: Everything You Need to Know
What is FOB Shipping? If you regularly import garments or textiles for your apparel business – or any other cargo for that matter – chances are you have come across the term FOB shipping. Whether you are aware of it or not, it is a phrase you need to clearly understand. Reason being there is…
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From wholesale to retail: how to sell your product to retailers
Wholesale can be a headache. Selling your product to retailers is another hassle, especially when you do not know where to start. Luckily for you, we have found these awesome tips on how to sell to retailers when you are a wholesaler. 1. Pricing: Where to Start & What to Keep in Mind The math portion…
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Why use a line sheet for your brand?
Having a line sheet can be crucial for your brand, especially if you are thinking of doing wholesale. We often hear about lookbooks or a catalogues, but line sheets tend to take the back seat. So we decided to breake it down for you and show you just how much it is important and why you need…
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How to Sell Your Products Wholesale
The jump to the wholesale market can be prove to be a daunting task. You’re required to have large quantities of products en masse for prospective new retailers. You deal with numbers usually much larger than your average transactions. On top of all that, you’ve got to re-do all that hard work to get noticed…
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Increase your sales during Valentine’s Day
Valentine’s Day is right around the corner and may be a great way for small businesses to boost their sales and acquire new customers. Valentine’s Day is one of the most popular and consumer-driven holiday of the year. Small businesses that sell flowers, chocolates, candy and jewelry sell more during Valentine’s Day than any…
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Meet designer Justine Brooks
What sparked your passion for jewelry design and where do you draw your inspiration from? “In 2005 I had my first hands-on experience with metal when studying traditional jewelry techniques in India, based in a small Himalayan town called Manali. I first started my art degree majoring in ceramics, but slowly made the transition to…
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How to Price Your Etsy Products
Are your prices driving your customers away? Are they overpriced or are they too low? Pricing your products on Etsy can become quite a tricky process. This process is a prevalent problem for all different types of shops on Etsy. You want your products to be taken seriously, to not be considered ‘cheap’, yet…
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Converting First-Time Visitors
Converting first-time visitors can be a confusing process and simply relying on your market niche and the quality of your products is a definite start. But is there more you can do from a business-oriented standpoint to convert these first-time visitors into consistent buyers? General incentives or discounts have always assisted brands in convincing customers…