Foldsquare April 2026: faster PDF generation, bulk layouts & conditional formatting

Feature Friday

Meet Everbellem Kids

Sara of Everbellem Kids, over on Etsy, creates smocks, drool bandanas & suck pads for kids and other items for young ones. All of the…

Feature Friday

Debi Coules: A Romantic Art Catalog

It all started when Debi was a little girl with a pencil and some scraps of paper, the insert papers from silk stockings her grandmother…

Feature Friday

Stylish Leather Jackets by ‘James & Co’

James&Co is an online boutique for branded designer cruelty-free non-leather women’s vegan jackets and bags.  Crafted from top quality faux leather fabrics with a focus on…

Feature Friday

The Wrap Life – a colorful and delightful catalog

The Wrap Life landed in our laps by complete surprise, we were reviewing new catalogs created on our brand new platform and we were awe…

Updates

A note from the CEO

Since February 2015 the Now In Store team sifted through mounds of customer feedback. We went through all the feature requests and suggestions you’ve submitted…

Shopify Tips

Predictive Marketing: an introduction

Amazon is arguably one of the most powerful sales machines in ecommerce today. Their predictive recommendation engine is one of the reasons it is. We’ve…

General

J.C. Penney finds that print catalogs drive more sales

After a 5 year hiatus, J.C. Penney, returns to catalogs. Their analysts found that print catalogs drive more internet sales. Essentially, shoppers like to purchase…

General

Feature Friday – January 30th

Welcome to Feature Friday, every week we select some of our best catalogs to showcase on the Now In Store blog. Create or update your…

General

Feature Friday – January 23rd

Welcome to Feature Friday, every week we select some of our best catalogs to showcase on the Now In Store blog. Create or update your…